BYXP#001

High High Brands

Branding, Web Design, E-Commerce

How High Brands offer 360-degree strategic brand support for salons, high-end retailers and e-commerce channels. Specialising in premium and eco hair lines, beauty & fashion brands and all that fits in between.

 
 

"I've worked with many global agencies and I genuinely experienced a level of creativity and depth of thinking that is second to none. I can’t recommend BYXP highly enough"

Ben Waring

Managing Director - How High Brands

 

Brand & Art Direction; UI; Build:  By Experience

 

With design, integrity and customer satisfaction core values of the brand, How High Brands sought a trusted agency to support its ambitions. By Experience were chosen to establish an online destination to engage customers, share advice and guidance and develop a store to support its growing range of products.

UI design and build: 

By Experience

 UI Design and Build:  By Experience

Making it happen

We deliver creative efficiency for all our clients, regardless of the challenge, timescales and budget.

1. Strategy

We immersed ourselves in the business, from understanding its strategy, customers, touch-points, products, values, competitors, and intended positioning.

4. Design

We rolled up our sleeves and set to work on the design of the solution across two parallel streams – brand origination and UX/UI design – involving many pens, sheets of paper and mouse clicks!  

2. Customers

We adopted the mind-set of the customer, to understand what makes them tick (personas), to how they engage with health and beauty brands throughout the customer journey.

5. Prototyping

We developed a series of lo-fi rapid prototypes for the web and mobile experience. We started sharing work-in-progress at a very early stage, encouraging deep collaboration.

3. Competition

We researched the competition, the How High Brands portfolio of products and hair and beauty market to help differentiate and stand out from the crowd.

6. Build

We built within two iterative stages, getting quickly out of the blocks with an initial micro-site, before evolving the site to include the product portfolio and online store.

 

Social media and marketing:  By Experience

 

Aiming High:

What we've achieved so far?

The site soft-launched on 28.09.18.

We helped take the first online order within two hours of going live.

Regular updates to follow...

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Brand & Art Direction; UI; Build:  By Experience

Design
by experience

Brand Strategy 

Brand Positioning & Identity

Brand Guidelines

Design Strategy

IA, UI & UX

Web Design

Print & Digital Collateral

Book Cover Design 

Motion Design

Learning 
by experience

Edtech Strategy & Consultancy

Instructional Design

Learning Software Design

Education Service Design

School Brand Design

School Website Design

School Marketing Services

Strategy
by experience

Business Transformation

Digital Transformation

Proposition Design

New Product Development

Service Design

On-demand
by experience

Creative & Art Direction

Design Leadership 

Business Transformation Design Consultancy

Strategic Design

Design Project Support

Production Design

© By Experience Ltd, 2019.     

All Rights Reserved | Company registered in England & Wales number: 11469161

Registered Office:

Guardian House, 42 Preston New Road,

Blackburn, England, BB2 6AH

info@byxp.co.uk

It's what you do that counts.